Position a website – how much it cost?

Position a website – how much it cost?

SEO Tips
How much does it cost to position a website? There are countless articles existing on the web regarding the positioning of websites. The Google ranking factors and ‘ways to quickly position the site’ are written by both experienced SEO specialists and those who want to share simple shortcuts (i.e. Black Hat SEO). We should strongly omit illegal practices and avoid all shortcuts. Let's focus on the traditional positioning of the site, which can be a time-consuming, yet satisfying/gratifying process, with permanent effects. But customers interested in working with a trusted SEO agency always ask the basic question - how much does the website positioning cost? How much does it cost to position? - the answer is not universal It much depends on the nature of the site that is being…
Read More
The quality of content on a website

The quality of content on a website

SEO Tips
The quality of content on a website - how does Google evaluate the value of texts?   With the growing importance of content marketing comes the quality of content i.e. entries that are being regularly posted on websites. The owners of online services should be able to meet the needs and expectations of internet users and supply them with invaluable, useful texts that are informative and coherent. They should never be written in a cursory manner, nor should they be obvious and dull because that may frustrate the reader who dedicates his/her time to read through an entry. Rather, good quality content should be able to teach something new and always provide intelligible info. Unfortunately, more and more often we observe poor writing online and frequent copying/reproduction of articles or…
Read More
The readability of the blog

The readability of the blog

SEO Tips
What can affect the readability of the blog? There is no doubt that blogging helps to increase the sales of the company, and appearance of the entries either on the main website or any other subpage is very beneficial. But running a blog also comes with a number of other business-related advantages. To find out more keep reading, as it’s all explored further in this article. The question remains: what should we do to increase the number of blog readers and boost their interest? Also, what affects the readability of the blog? Why should you create blogs? Blogs are created for various reasons. Some treat them as a form of pleasure-writing i.e. like a diary or journal. Others treat blogs as a place to help them develop their passions and…
Read More
A second-hand domain

A second-hand domain

SEO Tips
A second-hand domain - how to find the right one?   When it comes to purchasing domains under SEO rules and activities, we’ve already written a blog about it. The article indicated and advised (among many others things), where to search for domains to intercept, and how to analyse them to make sure they’re reliable and functional. Today's article will be about domains in general, not just those chosen to suit the SEO rules. Nowadays, buying a second-hand domain is a very popular and favourable solution, because it often turns out that it is impossible to register a site under a new name. This solution also saves money and time, so many companies opt for second-hand domains. But the question remains, how do you find the right second-hand domain and…
Read More
Building websites

Building websites

SEO Tips
Building websites - which mistakes should be avoided? The marketing activities done on the web can be undertaken and intensified only when a website of a given company is created. Thanks to the website, the customer can gain insight on the products/services of the company, make purchases or get contact info to get in touch with the company, either via e-mail correspondence, filling out the contact forms or phoning up. A company website is crucial in this day and age - you can run a blog on it, open an online store, entice customers through social media etc. Building websites is therefore the first and extremely important step when it comes to emergence on the web. And truly it’s the biggest element of the complex process of online website promotion.…
Read More
Bumper Ads

Bumper Ads

SEO Tips
Bumper Ads as a form of advertising Video ads are very popular on the Internet, especially on YouTube - although they are also found in other places across the web. Most commonly the advertisement is placed at the beginning of a short movie/video recorded by an online vlogger for example, who uses the YouTube platform as means of conveying his videos. But it may also be the case that the ad appears in the middle of the video, interrupting the displayed film. Of course, the user can skip the ad after five seconds if the ad length passes that limit. In the case of Bumper Ads, this is not possible, which is understandable, given that the video in this form takes only six seconds to play. What characterizes Bumper Ads?…
Read More
Business on the web

Business on the web

SEO Tips
Business on the web - how to make the customer return? Online stores are governed by their own laws, although when it comes to some aspects, the differences between e-stores and the traditional shopping outlets aren’t that prominent. In both cases, the quality of products, competitive product prices, sufficient speed of service and clear terms and conditions of complaints and returns are vital. After all, it is primarily these factors that will determine whether the customer will be interested in visiting the store again. The quality of these aspects is key, and will decide whether the customer is satisfied or not. When running a business online, make sure to focus on making the store user-friendly. The customer shouldn’t find problems and frustration driving issues on your website, obstructing their goal…
Read More