Online store and the mobile user

Online store and the mobile user

SEO Tips
Online store and the mobile user Online store and the mobile user – the topic of e-stores is discussed fairly frequently on blogs and SEO industry forums. Until recently, it was a frequent practice of mobile users to browse the offer of online stores on smartphones and tablets and finalizing transactions on traditional computing devices, e.g. computers and laptops. So, what’s changed? Nothing much, apart from the fact that most transactions are done directly on mobiles and tablets now. In other words, purchasing things on your phone has become the norm. For some reason we’ve adapted to our smart-devices so much that our trust in the devices has significantly increased. But let’s not speculate any longer and try to analyse the factors which instigated this phenomenon: Firstly, our reliance on…
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Website positioning

Website positioning

SEO Tips
Website positioning – all the business benefits Website positioning and wrong SEO activities are topics that have already been reviewed by us in other articles on this blog. These entries tell us clearly that SEO and positioning are often confused to mean one and the same, but in fact they are both specialisations that incorporate slightly different activities. So when you launch your website on the web, and you’re looking to promote your business online then it’ll be worth for you to consider the employment of specialists and their agency labels. And it’s certainly worth knowing that a well-chosen SEO agency will contribute to a website's high position ranking in a given search engine e.g. Google, and this in turn will provide considerable benefits for the website and its owner.…
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Customers abandoning the basket

Customers abandoning the basket

SEO Tips
Customers abandoning the basket - how to fight this phenomenon?   For sure, every owner of an online store has encountered a situation during which the customer is interested in a purchase of an item, therefore adds the product to the basket, but the transaction is never finalised. However, this phenomenon of purchase-cancelling can be reduced. For example, by ensuring the smooth operation of the transaction process – there are many other solutions to this problem. There’s no denying that the struggle against customers abandoning the basket can affect the increase in sales and profits of many businesses around, so read on to find out how to tackle this negative effect. Abandoning the basket - how to limit or reduce the number of forsaken baskets? Do not hide the actual/true…
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