What is SEO

A lot of online business owners find themselves asking the question, what is SEO? This article seeks to answer that question, and highlight the benefits of SEO that every website owner should be aware of. SEO is an acronym for search engine optimization. In simple terms, search engine optimization is the process of making a website more visible online by ensuring that its chances of popping up in an internet search are high. read more

What are Backlinks

Right after finding out what search engine optimization means, the next question a website owner might be faced with is, what are backlinks? These are links on other websites that point back to your website. Search engines use backlinks to judge a site’s credibility. Backlinks are like a website voting or vouching for your site to the search engines. Google places a great deal of emphasis on backlinks as a measure of trust and authority. read more